Advantages of Social Media Marketing

Advantages of Social Media Marketing

There are many benefits to having a social media presence in your business, below we will go over a few major reasons why you should get your business online in one of the cheapest ways possible.

Brand Awareness

Being present on social media helps your users recognise and recall your brand with ease.

Increase Brand Touchpoints

Having more touchpoints for your brand is essential, whether they are digital touchpoints or physical brand touchpoints like businesses cards and brochures. Social media enables your brand to have a vast amount of new touchpoints at virtually no cost.

More Website Traffic

Posting optimised content on social media helps drive more traffic to your business website.

Cost-Effective

Social media marketing is a cost-effective strategy and method of marketing, it does not require huge investments or capital outlays.

Build Online Communities

By sharing content online, you can create a virtual community for your brand or business.

Increase Sales

A stronger presence on social media can have a direct impact on the sales of your business

Expert Authority

Sharing information and solutions online will help establish your business as the authoritative voice in an industry, community or niche.

Word of Mouth Marketing

Users who share their experiences with your brand online act as word of mouth advertising for your brand or business and help to grow your network and expand your businesses online community, drive sales and reach new target markets.


In 2019 60% of consumers who made a purchase from a brand found out about them on social media – that is huge.
If you are not on social media its time to get onto it TODAY! If you need assistance or think your business can benefit from a professionally run D for design social media campaign then contact our team today.